Taste the Cause


Taste the Cause

Taste the Cause is our annual celebration where the Pedal Family gathers -our riders, volunteers, families and friends - for the best food and drink from St. Louis’ most renowned restaurants. Enjoy camaraderie before Ride Day with your team and the community, and celebrate with music from the Steve Ewing Band, our Living Proof processional honoring cancer survivors, thrivers and fighters, and our Inspirational Program with fireworks!

Registered PTC participants get a FREE ticket to Taste the Cause (along with a PTC jersey and much more)! Sign up now and gain access to Taste the Cause.

Tickets for non-registered attendees are $50 each and include entry for one adult, food and beverages, and also includes entry for one child up to 12 years old.

If you earned additional Taste the Cause tickets by committing to raising $1,000 or more, you will receive those tickets at packet pick up. Learn more about incentives here.

2023 Partners include:

Hi-Pointe Drive-In is known for their mouthwatering burgers and original sandwiches. Their chef-inspired menu uses locally sourced ingredients. Hi-Pointe Drive-In is brought to you by your friends from Sugarfire Smokehouse, among a few of your other favorite eateries.

Napoli is based in St. Louis, Missouri and family owned and operated since 1989. Restaurants include Cafe Napoli, Napoli 2, Napoli III and Napoli Sea.

Niche Food Group is based in St. Louis, Missouri and owned by executive chef Gerard Craft. Restaurants include Brasserie by Niche, Pastaria, brassWELL, Cinder House, Pastaria Deli & Wine, Bowood by Niche and Fordo’s Killer Pizza.

Nudo House is a noodle house from Mai Lee’s Qui Tran and Chef Marie-Anne Velasco, specializing in ramen and pho, with a variety of apps, banh mi, sides, and soft serve.

Peacemaker Lobster & Crab is the passion project of Chef Kevin Nashan. The menu features seafood flown in fresh every day, prepared as creative interpretations of coastal favorites like lobster rolls, Poorboy sandwiches, steamed blue crab, seafood boils, chowders, gumbos and seasonal pies.

This Korean-Mexican fast casual restaurant features dishes inspired by traditional recipes from Chef/Owner David Choi’s childhood. Menu items include Kimchi Fried Rice Burritos, Tacos, Nachos, Quesadillas, and Gogi Bowls – Seoul Taco’s take on the classic bibimbap dish. By designing each location uniquely with the help of local artists, Choi aims to make each Seoul Taco integral to the community – both a place to eat and to meet.


Companion is known for their specialty breads and sweets with two signature cafes located in St. Louis, MO. By focusing on the brand’s 4C’s – their companions, customers, community & company, Companion has built a strong regional reputation & following.

Herbie’s is an American restaurant and bar inspired by the food and atmosphere of the French bistro as well as the cuisines of Italy, Asia, and the coastal American South. We hope you find a place of warm welcome at Herbies – a home away from home!

Ices Plain & Fancy serves the finest quality ice cream, flash-churned to order using liquid nitrogen. Visit them in the historic Shaw Neighborhood of St. Louis to taste their Classic Nitro Ice Cream, Fancy Ices, Boozy Ice Cream Cocktails, Non-Dairy Offerings, Seasonal Sorbets and more!


4 Hands Brewing Company was founded in 2011 in the LaSalle Park neighborhood near downtown St. Louis, Missouri. We brew a wide range of year-round offerings along with a vast variety of seasonal and limited-release beers and seltzers.

Kaldi’s Coffee has been sourcing, roasting, and brewing delicious coffee in Midtown St. Louis, MO since 1994.

Fitz’s provides delicious old-fashioned sodas and a great, family-friendly dining experience in the historic Delmar Loop.

PepsiCo products are enjoyed by consumers more than one billion times a day in more than 200 countries and territories around the world.